Dirk Alexander Lude to head Global Communications at Bionorica SE

Dirk Alexander Lude

Neumarkt i.d.OPf., 2. Mai 2017 – The radio and TV journalist Dirk Alexander Lude is bringing fresh momentum to herbal medicine manufacturer Bionorica SE. From the beginning of May the 48 year-old is now the head of the Global Corporate Communications Department at the company's headquarters in Neumarkt, Bavaria. 

At Bionorica, Lude will handle the internal and external corporate communications of the Bionorica Group with the support of a six-strong team. In this role he will report directly to the company's CEO and owner Professor Michael A. Popp. “I am delighted to be working with my team to support pharmaceutical company Bionorica on its successful and innovative journey, following Professor Popp's vision," says Lude. As well as heading the communication team, the native of Frankfurt will also assume the role of press spokesman for Bionorica SE. 

After getting a law degree at the Johann-Wolfgang-Goethe University in Frankfurt, Dirk Alexander Lude pursued a career as a journalist. For almost 25 years he gathered a wealth of experience in journalism for various print media and radio stations. At the RPR Group he held various roles including state political correspondent, editor-in-chief and programme director. Since 1997, the family man with one daughter has also been a commentator for TV channel Eurosport.



Bionorica SE
Kerschensteinerstraße 11-15
D-92318 Neumarkt, Germany
phone +49 9181/231-7289

e-mail: unternehmenskommunikation@bionorica.de